7/2/2014: Day 5

1. Project PROBLEMS.

    How can we get the word out about registering to donate bone marrow? (same)

2. Design Thinking MODE.

    Ideate

3. TOOL.

    Today we did some more ideating.  We watched videos that promoted certain movements or tugged on a certain emotion.  

4. What did I HOPE TO GAIN from the tool? 

     From these videos we hoped to be able to pin point the type of video we were going to make, whether it be informative, emotional, inspirational, etc.  

5. What did I GAIN from the tool?

    From the videos that we watched during class, we found that there were tons of different kinds of videos.  We watched a TED talk and got a few insights regarding the creating of a video that goes viral on YouTube.  So after a little discussion we decided we would need to formulate a story for our video, no matter what type we decided to do.  We brainstormed ways to get people talking about registering to donate bone marrow, and that was about as far as we got.  

6. What do you think the SOLUTION is?

    At this point, I think a YouTube video is going to be our best way to spread the word.